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Sign up
for
The Golden Executive
and receive proven business
building tips for Seniors who have waited long enough
for success.
PLUS! get
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10-page Report
The 7 Thoughts
that Keep You Cash Poor and Struggling
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HERE
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You will be empowered to make exciting new breakthroughs --
but breakthroughs don't happen in a vacuum, so you'll master the
five Golden Fundamentals that make it possible.
We work to help you produce
clearly better results
I've been self employed since 1984, so I know
firsthand what it takes
to attract the customers, do the work, and keep a business moving
forward.
Those years of experience have been both rewarding and fascinating,
but I won't kid you -- there was a learning curve. Now I want to
help you, as a senior business owner, to drastically shorten that
learning curve so you can move more quickly to the good stuff.
You can expect real results - If you use the ideas on this site
and in our coaching, you will get real, measurable results. You
can expect
to see the following.
 Building
your business – or starting one up...
Will
be far less of a struggle. There are proven methods that actually
work
to attract more customers and clients. We share with you the most
effective
practices and show you how to implement them confidently. While
you won't find any silver bullets here, you will appreciate the
time-tested methods that work well for all business owners, including
home-based.
You'll
know how to steer clear of time wasting...
Frustrating activities that are “supposed to work” but
which only drag your energies down. Ever notice how many people
start a new business,
follow what some book or guru says, but never get anywhere? We'll
help you master activities that get real, provable results while
steering you clear of methods that have a weak (or losing) track
record.
You'll
have a deeper understanding...
of what you're doing, and why. It seems like a paradox,
but when you have a better grasp
of the
fundamentals, you end up with a clearer view of the big picture.
This broad understanding makes it easier to know what to do,
what to say, how to relate to your customers so that you're serving
the best interests of both your customers and yourself. Customers
respond
enthusiastically to this level of integrity.
Word-of-mouth
business will come looking for you...
There are certain simple things you can do that cause more
people to talk
about you and your services. You'll even find even non-customers
eagerly
telling others about you and sending you business.
You'll
make more money and feel more secure...
Iin
your profession. One of the worst feelings is living hand-to-mouth,
your business
never
quite coming to life, and you don't know why. When customers
begin coming to you "automatically," you'll lose that
frantic feeling of unending struggle.
You'll
make a bigger contribution to the world...
The
most common reasons for going into business all point toward becoming
independent (both personally and
financially), doing something you really enjoy, and making
a difference. Well, you'll never make any difference as long as
you're struggling
to stay afloat. Once you build a successful business, the struggle
fades away and you begin making a bigger difference with every
customer you meet.
The Five Golden Fundamentals
Results take action! It's true that gathering information
is important, but data alone never produced results -- thinking about
it alone is not enough.
Golden Executive Coaching is based upon specific fundamentals.
Solving problems and producing consistently successful results demand
that
you have proven systems. We have found that basing our actions
on certain fundamentals is far more effective than painful trial-and-error.
Using the right strategy can automatically lead you to clarity
in
all five fundamental areas where your business (or your life) can
be strengthened. This alone saves you years of stumbling around
in the dark.
| Golden
Fundamental 1 -- Determine where you're going |
| |
If you don't know where you want to go, you'll
usually end up disliking where you end up. This goes even deeper
than just choosing specific goals. It involves the directions
you want to take in your life. Once you know your directions,
it becomes much easier to identify the most appropriate goals. |
| Golden
Fundamental 2 -- Outline actions that will get you there |
| |
Are your
habitual actions moving you toward the life you desire? (Hint:
if you're consistently reaching most of your goals, then
yes, your actions are working well for you.) On the other hand,
if they're not getting you what you want, you may need to re-examine
things. There's more to creating effective action plans than
writing big To-Do lists, and we'll work together on this. |
| Golden Fundamental
3 -- Assess your skills for possible upgrade |
| |
As your
business grows, you'll meet tasks that need higher levels of
skill than you may have developed yet. Or tasks you've
never even thought of doing before. How well you run your business
and do your work will be strongly impacted by the level of
your skills. So you'll learn easy ways to identify the skills
you
have and those that may be problematic. You'll also gain painless
ways to sharpen up the skills needing an upgrade. |
| Golden
Fundamental 4 – Get more supportive environments
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| |
Your environments
include everything from the computer, software and desk you
work at, to the emotional atmosphere
of co-workers
and associates, to the view from your workspace. You'll gain
a deeper understanding of the four environments – Ideas,
People, Physical, and Technological – and learn to adjust
them for maximum positive impact on your success. |
| Golden Fundamental
5 – Take command of
your thinking |
| |
Everyone's
thinking comes from somewhere, but it never occurs to most
people to take charge of what goes on in their head.
You will master ways to instantly change how you feel when
it's appropriate, to overcome and replace limited self-image,
to cultivate
a constant
mental state of power, and to take charge of your chronic emotional
states. When you control your own mind and feelings, you control
your life, your relationships and your business. |
Next
you might want to know a little about
me, Charles
B. Burke, and my background
and experience. Click
here to find out.
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